LAST UPDATED November 15, 2024
This Privacy Statement describes how BrandCreative, LLC ("Company," "our," "us," or "we") collects, uses, and protects your personal information. This statement reflects compliance with the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), and international data protection laws such as the General Data Protection Regulation (GDPR).
Introduction
BrandCreative, LLC is committed to safeguarding your privacy. This Privacy Statement outlines the steps we take to collect, process, and protect your personal information when you:
- Visit our websites or applications that link to this Privacy Statement (collectively, the "Sites").
- Contact us via email, phone, or other channels.
- Interact with us for business purposes (e.g., purchasing products, subscribing to services).
This Privacy Statement is intended to help you understand:
- The types of personal information we collect.
- The purposes for which we use this information.
- The ways in which we may share your information.
- The rights you have regarding your personal data.
By using our Sites or providing information to us, you consent to the practices described in this Privacy Statement.
For users in jurisdictions outside the United States, such as the European Economic Area (EEA) or the United Kingdom, additional rights and mechanisms for international data transfers are described in this document.
1. Information We Collect
We collect personal information to provide and improve our services. This information may be provided directly by you, collected automatically during your interactions with our Sites, or obtained from third parties.
A. Information You Provide Directly
We may collect personal information directly from you in the following scenarios:
- Identity and Contact Data: Includes name, title, organization, address, email, and phone number.
- Account Registration Data: Includes usernames, passwords, and security question responses.
- Financial Data: Includes payment card details, billing address, and other transaction information.
- Recruitment Data: Includes resumes, job applications, and professional references.
- Feedback and Surveys: Includes responses to surveys, reviews, and other feedback.
B. Information We Collect Automatically
When you visit our Sites, we collect certain information automatically using cookies, log files, and other technologies:
- Usage Data: Information about pages visited, time spent on pages, and links clicked.
- Technical Data: Includes IP address, browser type, operating system, and device information.
- Cookies and Similar Technologies: Information collected via cookies and tracking technologies.
C. Information from Third Parties
We may obtain additional personal information from third parties, including:
- Social Media Platforms: Information you make publicly available or provide when interacting with our content.
- Service Providers: Data related to analytics, advertising, and payment processing.
D. Sensitive Personal Information (CPRA Compliance)
In certain cases, we may collect and process sensitive personal information, such as:
- Precise Geolocation Data: Collected with your explicit consent.
- Biometric Data: Only collected where strictly necessary and with your consent.
- Demographic Data: Such as racial or ethnic information, only when voluntarily provided for specific purposes (e.g., diversity initiatives).
We limit the collection and processing of sensitive personal information to what is strictly necessary for the purpose outlined at the time of collection.
2. How We Use Your Information
We use the information we collect for the following purposes:
A. Service Delivery and Transactions
- To process transactions and fulfill orders.
- To provide customer support and respond to inquiries.
- To manage and maintain user accounts.
B. Marketing and Communication
- To send promotional materials, newsletters, and other communications.
- To inform you about events, products, or services.
C. Legal and Compliance
- To comply with applicable laws, regulations, and legal processes.
- To enforce our terms and conditions or protect our rights.
D. Site Improvement and Analytics
- To monitor and analyze usage trends.
- To enhance the functionality and user experience of our Sites.
E. Fraud Detection and Security
- To detect, investigate, and prevent fraudulent activities.
- To ensure the security and integrity of our systems.
We will not use sensitive personal information for purposes other than those explicitly stated, unless permitted by law.
3. Legal Basis for Processing
For individuals in the EEA, UK, and other jurisdictions with similar requirements, we process personal information based on the following legal grounds:
- Consent: Where you have given clear permission (e.g., for marketing communications).
- Contractual Necessity: When data is required to provide services you request.
- Legal Obligation: To comply with legal requirements.
- Legitimate Interests: For purposes such as improving services and fraud prevention.
4. Retention of Information
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Statement, including:
- Transactional Data: Retained for 7 years to meet legal and regulatory requirements.
- Marketing Data: Retained until you opt-out or for up to 3 years after your last interaction.
- Recruitment Data: Retained for 6 months unless further retention is required by law.
When retention is no longer necessary, we securely delete or anonymize your personal data.
5. Disclosure of Information
We may share your personal information with:
A. Service Providers
Third-party vendors that perform services on our behalf, including payment processing, analytics, and website hosting.
B. Legal Obligations
Government authorities, courts, or other entities when required to comply with laws or enforce legal rights.
C. Business Transfers
In the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction.
6. International Transfers
For users outside the United States, your data may be transferred to countries with different data protection laws. When transferring data from the EEA or UK, we use safeguards such as Standard Contractual Clauses (SCCs) to ensure data protection.
7. Cookies and Similar Technologies
We use cookies to enhance your experience on our Sites. These include:
- Necessary Cookies: For site functionality and security.
- Analytics Cookies: To understand usage patterns and improve performance.
- Advertising Cookies: To deliver personalized advertisements.
Our Sites display a cookie consent banner upon your first visit, allowing you to accept or decline cookies. You can also manage cookie preferences in your browser settings.
8. Your Privacy Rights
A. California Residents (CPRA Updates)
You have the right to:
- Access the information we collect about you.
- Delete personal information, subject to exceptions.
- Correct inaccurate information.
- Limit Use of Sensitive Personal Information for specific purposes.
- Opt-out of data sharing for behavioral advertising.
B. GDPR Residents
You have the additional rights to:
- Object to automated decision-making.
- Request Data Portability for transfer to another service provider.
To exercise your rights, please contact us at [email protected].
9. Do Not Sell or Share My Personal Information
To opt-out of the "sale" or "sharing" of personal information, please contact us at [email protected].
We honor all opt-out requests promptly and ensure compliance with legal requirements.
10. Security Measures
We implement industry-standard security measures to protect your data, but no system is entirely secure. Users are responsible for safeguarding their credentials.
11. Children’s Information
We do not knowingly collect data from children under 16. Parents or guardians should contact us if they believe their child has provided personal information.
12. Changes to This Privacy Statement
We may update this Privacy Statement periodically. Updates will reflect the date of the most recent revision at the top of this document.
13. Contact Us
If you have questions, concerns, or wish to exercise your privacy rights:
- Email: [email protected]
- Mailing Address:
Brandcreative Privacy
1440 E Cedar St.
Ontario, CA 91761